.: Facebook Advertising :. Where It’s Going…

  I’ve sat in many cross-department meetings in the past month that specifically focused on Social Media’s relevance with advertising. Facebook has become a hot topic for most brands I work with. Is their advertising platform really worth it? In 2013, Facebook admitted that its organic reach was slipping, due to algorithms and wanting brands…

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.: Miss Not-So-Independent :. A Guest Blog by Erin Jones

When I graduated college a month and a half ago I felt like the strong, independent woman that I grew up listening to Destiny’s Child sing about. For a few days, even, I felt like this:     But, unfortunately, I couldn’t feel like Taystee from Orange is the New Black forever. I clung to my college apartment, desperately…

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.:Loco for Lululemon:. Guest Post from Erin Jones

  I wait in a line long enough to give me time to find a way to somehow justify my purchase of the two items that I have collected during my forty-five minutes of shopping. You’d think I have magnets for hands considering before I even entered this store I swore on my Twitter followers…

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.: Being Geek Chic :. An interview with quirks, silliness and truths…

“Her smile is infectious, her drive for helping brands meet their potential is undeniable, her passion for raising awareness about HPV and cervical cancer is fervent…” – BeingGeekChic.com    I was asked recently by BeingGeekChic to talk about passion, achievements and the wisdom that comes with embracing your inner geek. Below are a few of…

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.: Fallacies and Lies :. Or, Matt Walsh Is Wrong On The Internet…

“A.D.A.M., the firm that writes medical entries for the National Institutes of Health Web site, deleted passages suggesting emergency contraceptives could disrupt implantation. The Times, which uses A.D.A.M.’s content on its health Web page, updated its site. The medical editor in chief of the Web site for the Mayo Clinic, Dr. Roger W. Harms, said “we are champing…

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.: Truths :. Two Important Catalysts for Business Growth…

I choose my clients with some of the same processes  in which I choose contractors, or employees. Finding people that are complementary to me both drives my business forward and creates stronger, better relationships. I also believe in treating interns a little differently. The two biggest truths I’ve learned in business are this:   1-…

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