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“I wanted to go zero to sixty, but I needed a content manager who was willing to create the map and drive the car. Kate-Madonna did exactly that, while also delivering results.”
Content Strategy and Digital (Web) Copywriting
Kate-Madonna understands the natural cycle of marketing collateral and copy that converts consumer to business, and reader to paid subscriber. Published in national magazines, quarterlies, books and more, Kate-Madonna has established herself as a prolific and gifted writer. With over 17 years of published experience from running regional magazines to leading newsrooms, Kate-Madonna succinctly demonstrates her ability to action from the online word. Fluent in SEO, analytics and public relations, Kate-Madonna pinpoints target audience and crafts each word to suit.
Content services include:
- Industry Whitepapers
- Website copywriting
- Marketing Collateral
- Editing current content offerings and websites to better align copy with target audience
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.: Get To Know Kate-Madonna :.
“It isn’t often that you find someone who can write, create, ideate, execute and deliver, all on time. I am constantly amazed at how innovative Kate is.” – BreAnna Fisher, Founder- GoDoApps
From Petco to Amex, Miracle-Ear to U.S. Bank, Kate-Madonna has worked with businesses and organizations to transform their marketing copy to elevate awareness and create emotional connections. Published in national magazines, quarterlies, and books, Hindes has established herself as a leader in the marcom world as a journalist and editor. With over 15 years of published experience from running regional magazines to leading newsrooms, she pinpoints often overlooked trends and takes b2b, b2c and internet cat videos… very, very, seriously. Notably, Hindes sits on the board for The Mars Generation and is the owner of GirlMeetsGeek, a boutique content firm in St. Paul, Minn.
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3-Sentence Case Studies:
1.) A regionally-focused medical device company was offered the opportunity to be on Shark Tank and called Kate-Madonna to help with website conversion, landing pages and a social campaign. Over 322% growth and 3 months later, the device company has now moved into national pharmacies and local stores- but not because of Shark Tank. The owner turned down the sharks!
2.) 89% growth in the first 6 months during a recession: Brigham Group Staffing hired Kate-Madonna to come on-site to help with a re-branding campaign. Within 2 years, Brigham Group sold at an extensive profit and the owner retired. Social Growth of over 600% helped align the company with a potential buyer after relationships, press and placement had already been established.
3.) When the Minnesota Organization on Fetal Alcohol Syndrome needed specialized local attention for their “0 Four 9″ campaign, Kate-Madonna made it happen during the MNState Fair with silent models and a striking conversation on pregnancy and alcohol leading to national media attention and donation growth of 30%. The campaign is still running and has been the most successful for the company to-date.
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